Long Island City, New York, October 22, 2003- Cooper Wiring
Devices (CWD) has launched a newly-expanded Web site featuring
a host of customer-dedicated services available online
24/7, including online ordering, order tracking information,
E-mail confirmation of shipments, downloadable digital
product photos, and training assistance.
According to CWD Marketing Manager, Dan Carazo, "This
major Cooper Web site redesign and expansion expedites
and protects the dialog between the company and its customers
- essentially electrical distributors, retailers and OEM
segments of the electrical marketplace. We are taking
a page out of recent NAED surveys, which demonstrate significant
growth in our industry from increased reliance on the
Internet as a primary source of product information. Our
new Web site will greatly improve our service to customers
by providing easy access to several critical tools designed
to help improve their business operations. At the same
time, these free services will help our customers reduce
their costs and conserve their time in doing business
with us."
The most significant change, Carazo explains, is the addition
of password-protected online product ordering - allowing
customers to enter orders 24/7. The new Customer Support
page also provides greater ease in obtaining the latest
information on products with minute-by-minute order tracking,
available training tools, and downloadable digital product
photos for customer promotions.
"The improved, highly navigable Web site is the key to
our focus on improving our customer relationships. All
vital customer information is protected by password after
registration."
The company's objective with the new Web site, he says,
is to provide customers with more useful value-added support
while reducing overall order errors, paperwork, telephone
and fax use. The InfoCenterT finds order status information
, while the automatic e-ZAPT provides email confirmation
of orders received and orders shipped.
The DownloadPixT photo library enables Web site users
to search for and download available digital product photography
for their own promotional use. The new training modules,
beginning with GFCI devices, provide online testing and
can be adapted for individual user needs.
"All those eligible for CWD Online Customer Support can
readily register for a password at www.cooperwiringdevices.com
by clicking on "Customer Support" to register," says Carazo.
Headquartered in Long Island City, New York, Cooper Wiring
Devices is a division of Cooper Industries that provides
over 10,000 electrical wiring device products for industrial,
commercial and residential applications. Web site: www.cooperwiringdevices.com.
PRESS CONTACT:
Andrew J. Lazarus
A. J. Lazarus Associates, Inc.
10 St. Marks Avenue, Unit 1
Brooklyn, NY 11217
718-789-1500
ajl@ajlazarusPR.com
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